Our aim is to respect your privacy and comply with the Data Protection Act 1998 and the General Data Protection Regulation (GDPR). We will only use the information that we collect about you lawfully.
We collect information about you to process your order, keep you informed of our latest catalogues and offers and for customer services.
How do we collect information from you?
We obtain information about you when you use our website or blog, for example, when you contact us about products and services, to place an order, to request a catalogue and if you register to receive our newsletters or special offers.
What type of information is collected from you?
The personal information we collect might include:
- your name
- phone number
- email address
- previous orders
- IP address
- pages you accessed on our website and when
- customer service cases
If you place an order online or purchase a product from us, your card information is not held by us, it is collected by our third party payment processor, who specialise in the secure online capture and processing of credit/debit card transactions. These details are passed from you via our systems securely via SSL secure sockets layer encryption and/or tokenisation where numbers are replaced with alternative information to protect the actual credit card numbers.
How is your information used?
We may use your information to:
- process catalogue requests
- process orders that you have submitted
- to carry out our obligations arising from any contracts entered into by you and us
- dealing with entries into competitions we may run
- seek your views or comments on the services we provide
- notify you of changes to our services
- send you communications which you have requested and that may be of interest to you. These may include information about special offers, promotions and events.
- send similar information from our associated brands;
- process job applications.
How long do we retain your information?
We are required under UK tax law to keep your basic personal data (name, address, contact details) for a minimum of 6 years after which time it will be destroyed. Your information we use for marketing purposes will be kept with us until you notify us that you no longer wish to receive this information. You can unsubscribe at any time from marketing data by contacting us at the address above.
Who has access to your information – Third Parties?
We work with Service providers - such as credit card processors, call center providers, consultants, gardening software providers and catalogue distribution companies, in order to support Mr Fothergill’s websites and business operations. We contractually require these recipients to only use personal data for the intended purpose of the disclosure and that they destroy or return it when it is no longer needed.
We work with Epsilon Abacus (registered as Epsilon International UK Ltd), a company that manages the Abacus Alliance on behalf of UK retailers. The participating retailers are active in the clothing, collectables, food & wine, gardening, gadgets & entertainment, health & beauty, household goods, and home interiors categories. They share information on what their customers buy. Epsilon Abacus analyses this pooled information to help the retailers understand consumers’ wider buying patterns. From this information, retailers can tailor their communications, sending people suitable offers that should be of interest to them, based on what they like to buy.
We may share your data within our group of gardening related companies.*
Your Choice – Marketing Preferences
You have a choice about whether or not you wish to receive information from us. If you do not want to receive direct marketing communications from us then you can select your choices by ticking the relevant preferences boxes situated on the registration form on which we collect your information and within your My Account area of our website.
Postal Marketing by us – e.g. Catalogues
We will not contact you for marketing purposes by post if you have indicated that you do not wish to be contacted.
Email Marketing by us – Newsletters and Promotional Offers
We will not contact you for marketing purposes by email unless you are an existing customer that has given your permission or you are a new customer that gives permission. You can opt out within any email we send you.
Phone & Text Marketing
We do not currently undertake phone or text marketing. Where we do ask for your phone number is for order support to notify/contact you about delivery dates and times. Please note: Some of our products can only be purchased if we have this information and this is shown on our website or catalogue and Is not used for marketing.
You can change your marketing preferences at any time by contacting us here or telephone on 0333 777 3936 or via the My Account area (Calls cost the same as calling 01 and 02 numbers and count towards inclusive allowances on landlines and on mobiles).
We may analyse your personal information to create a profile of your interests and preferences so that we can contact you with information relevant to you. We may make use of additional information about you when it is available from external sources to help us do this effectively. We may also use your personal information to detect and reduce fraud and credit risk.
Protecting Your Personal Data
All the personal data we process is processed by our staff in the UK ,however for the purposes of IT hosting and maintenance this information is located on servers within the European Union.
The personal information which we hold will be held securely in accordance with our internal security policy. If we intend to transfer your information outside the EEA (European Economic Area) we will always obtain your consent first and ensure adequate safeguards apply.
We have an internal Data Protection Policy in place to oversee the effective and secure processing of your personal data.
A cookie is an element of data that a website can send to your browser which may then store it on your computer system. If you wish, you can usually adjust your browser so that your computer does not accept cookies. Please remember cookies do not contain confidential information such as your home address, telephone number or credit card details.
The DT Brown website(s) may set and access first-party Cookies on your computer. Cookies that may be placed on your computer are used by our e-commerce systems and are integral to the services provided by the web site to you.You can choose to enable or disable Cookies in your web browser. By default, your browser will accept Cookies, however this can be altered. For further details please consult the help menu in your relevant browser. Disabling Cookies may prevent you from using the full range of services available on the Mr Fothergill's web site.You may delete Cookies, however you may lose any information that enables you to access the web site quickly and efficiently.
The DT Brown website also uses third-party Cookies e.g. Google Analytics that help us monitor the website. These Cookies are not integral to the services provided by the web site to you and may be blocked at your choosing via your internet browser’s privacy settings. Please ensure that your internet browser is up-to-date and consult the help and guidance provided by the developer of your browser if you are unsure as to how to adjust your privacy settings.
Links to Other Sites
You are in complete control. You can object or withdraw your consent to the use of your personal data at any time. Though in some cases we may not be able to provide your requested service where the information processing is an integral part of the service we offer. We will tell you if this is likely to be the case.
Subject to some legal exceptions, you have the right to:
- request a copy of the personal information we hold about you;
- to have any inaccuracies corrected;
- to have your personal data erased;
- to place a restriction on our processing of your data;
- to object to processing; and
- to request your data to be ported (data portability).
You also have the right to complain to the ICO. To learn more about these rights please see the ICO website.
The Data Controller
Mr Fothergill’s Seeds Limited is the Data Controller for any personal data you give to DT Brown Seeds. In technical legal terms we process personal data under the grounds of "legitimate interest". Our full details are:
DT Brown Seeds, c/o Mr Fothergill’s Seeds Limited, Gazeley Road, Kentford, CB8 7QB
Telephone: 0333 003 0869 (Calls cost the same as calling 01 and 02 numbers and count towards inclusive allowances on landlines and on mobiles)
Who are we?
DT Brown & Mr Fothergill’s Seeds Limited is a seed, plant and gardening registered limited company (no. 1710774). *For more information on our group companies please write to us at the above address. Last update: 15th May 2018
We strive for continuous improvement in our services, processes and protecting data subject rights. We will therefore update this privacy notice from time to time. Therefore, we advise you to check this notice on a regular basis.